Before you begin to develop your business on the web, you must initially choose the right strategy to promote your site on the Internet. Our team will develop an effective strategy for the development of the project of any complexity and find the optimal development path for your business. This is the main purpose of this service.
In the process of developing a strategy for web you will get answers to the following questions:
- Which strategy will bring the best results for your online resource?
- How to present your project the target audience?
- Who is your target audience is and where it should be involved in the resource?
- What channels for attracting the target audience will be effective for your business?
- How will boost sales on the Internet?
- How to get the most out of marketing companies
What do we do for your project?
Development of the strategy is divided into several stages:
- Filling the marketing brief - is a collection of information about the market and the brand: look at the project through the eyes of ordinary users;
- Researching the target audience of the site: understand who needs your project, any preferences of your target audience, determine its activity and purchasing power, what its preferences, by means of what channels it works better;
- Analysis of competitive environment: check the list of your competitors, analyze their strategy, and learn search engine visibility, traffic, site functionality.
As a result, you’ll get the following:
- Report on the your marketability, who is your customer, who the main competitor and the most important - how to properly deal with it;
- A list of goals and objectives as well as possible methods of achieving them;
- Recommendations on how to properly use the channels of communication in the network;
- Internet strategy of your site with recommendations for its implementation.